“ Let’s say you start your business with a survey. That takes several days. You then create the product based off the survey. That’s another 2 to 3 days at most. Then you write a “good” sales letter (it doesn’t have to be great because you will be testing and improving it). We have you in business in 10 days.
“ Even if companies sell almost none of their highest-priced models, they can reap enormous benefits from producing such models because they help induce people to buy their cheaper (but still extremely expensive) ones.
— Ryan Healy quoting The Paradox of Choice by Barry Schwartz
Oct 10
“ To grow and grow and grow, get more hits, more subscribers, more page views, is not a useful goal for a blogger or webmaster.
“ When you think of search engines it’s conventional to see them as a source of traffic for your site. However, what you’re really doing is building a presence on another site. Search engines are not the only place you can build that presence.
